Samsung Targets 20 Million Foldables Sales in 2024

Samsung Galaxy Z Flip5.
Sumber :
  • Samsung indonesia

Jakarta – Feels confident in the previous series sales, Samsung is reportedly targeting 20 million units sold from the existing Galaxy Z Fold5, Z Flip5, and the upcoming Galaxy Z Fold6, and Z Flip6 in 2024, according the Korean outlet The Elec. 

Samsung is expected to ship 10 million foldables this year – 3 million Galaxy Z Fold4 and Z Flip4 units, and 7 million of the current two models. Previously, Samsung's shipment target was 16 million for 2023.

The report explains how Samsung has been caught off guard by Huawei's thinner and lighter foldables - the Mate X3 launched in April, and the Mate X5 launched in September. Huawei is pushing the envelope on foldable phone design despite dealing with huge limitations caused by the US sanctions on the company.

Samsung Galaxy Z Flip5.

Photo :
  • VIVA/Misrohatun Hasanah

On the other hand, Samsung despite having access to more tech is stuck on a highly-criticized design with a notable crease and awkward tall aspect cover display.

The report continues said that Samsung will usher in a big redesign of the Galaxy Z Fold6 in 2024.

Reportedly, Samsung will reuse the 50MP Samsung GN3 sensor (1/1.56", 1.0µm) for its main camera. This is the same sensor found in the previous Z series, namely the Z Fold5 and also the Z Fold4. 

Samsung Galaxy Z Fold5.

Photo :
  • VIVA/Misrohatun Hasanah
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Unlike the Z Fold3 which uses a 12MP Sony IMX555 main camera. 

According to The Elec, this is because Samsung most likely wants to thin out the Z Fold6 series and start closing the widening thickness gap between its products and competing products.

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25 November 2024