Police Stop Elon Musk from Removing Twitter Sign at Its Headquarters
- Insider
San Francisco – Twitter is rebranding as "X", ditching one of the world's most iconic and theoretically valuable brands in exchange for Elon Musk's idea of cool.
Then, today, Elon Musk removes the Twitter sign at its headquarters at 1355 Market Street in San Francisco. But, before they could finish, the police showed up and stopped this activity.
“San Francisco police halted the sign removal shortly after it began,” Justin Sullivan said.
There is no information yet on why the police paused it. But another observer, Wayne Sutton tweeted that Musk did not get permission for the crane.
However, local police said that it was a misunderstanding. At approximately 12:39 pm, officers assigned to Tenderloin Station responded to the area of 10th and Market Street regarding a report of a possible unpermitted street closure.
Through their investigation officers were able to determine that no crime was committed, and this incident was not a police matter.
“Police on the scene said someone with Twitter had a work order to take the sign down but didn’t communicate it with security and the property owner of the building,” the Standard added.
Either way, the crane is gone, and the result is that Twitter is now “er” to some passerby.
And, for a while at least, some big letters were on the ground including the white “W” that Musk claimed was the center of a dispute with the landlord.
We haven’t seen anything to suggest that Twitter’s demolition guy was “cutting the Twitter logo off the building with blowtorches,” as Musk suggested in a Twitter Spaces conversation yesterday evening while he was playing Diablo IV.
Instead of blowtorches, the demo guy appears to be using an impact driver from Ridgid, one of The Home Depot’s house brands.