The Amazing History of Coca Cola, Started as a Medicine

VIVA – Coca Cola is one of the cool and refreshing drinks and Coca Cola is available everywhere. It turns out that the history of the manufacture of Coca Cola is amazing. Not many people know that Coca Cola was not made for refreshing drinks but for medicine.

Quoted from Britannica, Coca Cola began to appear in 1886 and was created by a pharmacist named John Stith Pemberton. He was a pharmacist who works at the Jacobs' Pharmacy in Atlanta, United States.

Initially, Pemberton who joined the war was seriously injured and used morphine as a painkiller, but he was addicted and found it difficult to get rid of Morphine.

Based on his desire to get rid of his morphine addiction, Pemberton began to experiment with the leaves of the Coca plant mixed with sugar.

The first time Pemberton tried it, he was very confident that the mixture would be a huge success and the whole world should know about it.

Then, Pemberton packaged the drink and offered it to a number of drugstores as samples. Pemberton originally made Coca Cola as a medicine and not a drink as it is today.

Not satisfied with the results of the combination, Pemberton finally experimented with mixing the material with carbonated water.

In this case, he collaborated with Willis E Venable, a drugstore owner. Originally, this syrup was actually introduced as a medicine called a "brain tonic".

Along with the development of the brain tonic, a prominent advertising marketer named Frank Mason Robinson emerged offering greater product marketing. From there, then emerged a company called Coca Cola that is a combination of the names of the two basic ingredients.

Pemberton eventually died of stomach cancer he suffered. But before he died, he had sold the Coca Cola Recipe to Asa Candler in 1892 with the Coca-Cola business rights and his secret formula was later incorporated by Griggs Candler into The Coca Cola Company.

On December 5, 1919, a consortium of entrepreneurs led by Ernest Woodruff, Robert W. Woodruff's father, purchased The Coca Cola Company for $25 million and immediately listed it on the New York stock market.

Ernest Woodruff and a group of investors bought the company from making a secret formula as collateral for a loan. Then, asked Candler's son to write down the formula and put the paper in a vault at Guaranty Bank, New York.

Woodruff also massively expanded the company and introduced Coca Cola to the world.

After that, Coca Cola was packaged and distributed in bottles as easy-to-carry "Six-packs" also encouraging customers to buy and bring it to their homes.

In the mid-1950s, Coca-Cola was sold in 6.5-ounce glass bottles and continued to transform to produce larger-sized Coca-Cola in 1955,

In 1960, Coca Cola began to be produced using metal cans. Finally in 1977, for the first time began to produce 2-liter plastic bottles.

From that time until today, Coca Cola has become one of the products with a total production of 1.7 billion servings served every day and makes it the most famous and most common product in the world.

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VIVA.co.id

26 November 2024